Digital Marketing Manager Dubai UAE

Position: Digital Marketing Manager

Date posted: 2021-11-06

Industry: other

Employment type: Full Time

Experience: minimum 5 year

Qualification: Bachelor’s Degree holder

Salary: AED 10000 to 20000

Location: Dubai, United Arab Emirates

Company: Confidential

Description:

We are looking for Digital Marketing Manager who will administer the company’s social media marketing and advertising.

Main Responsibilities:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Analyze key metrics and tweak strategy as needed.
• Compile reports for management showing results (ROI).
• Monitor trends in social media tools, applications, channels, design, and strategy.

Competencies:

• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, Web Trends)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing Google AdWords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up to date with the latest trends and best practices in online marketing and measurement

  Requirements:

• Minimum 5 years of experience in social media
• Relevant degrees include advertising, public relations, business digital marketing, media, and journalism.
• Location – Candidates based in UAE
• Nationality – Any Nationality
• Gender – Any (Male or Female)
• Available Immediately