[Hiring] YouTube Media Buyer REMOTE USA
Position: YouTube Media Buyer
Date Posted: 28 October 2026
Industry: Digital Marketing | Performance Marketing | Health & Fitness
Employment Type: Full Time | Remote
Experience: Significant Hands-On Experience Managing and Scaling YouTube Direct-Response Campaigns
Qualification: Not Specified
Salary: $90,000 – $130,000 per year (Estimated)
Location: REMOTE (United States Preferred)
Company: Prosana
Description:
Prosana is seeking an experienced YouTube Media Buyer to join a high-performance direct-response marketing team within the health and fitness industry. This fully remote role is ideal for professionals who have strong expertise in Google Ads, YouTube campaigns, and scaling profitable customer acquisition strategies.
The successful candidate will manage large-scale campaigns, analyze performance data, identify growth opportunities, and collaborate with creative teams to develop high-converting advertising strategies. This position offers the opportunity to work with significant budgets, innovative funnels, and a fast-moving performance-driven environment.
Key Responsibilities:
• Manage and optimize YouTube, Demand Gen, and Search campaigns with a focus on scaling profitable acquisition.
• Identify opportunities to increase campaign spend while maintaining CPA, ROAS, and performance targets.
• Analyze advertising performance, identify creative fatigue, and provide actionable feedback to creative teams.
• Test and optimize new hooks, audiences, campaign structures, offers, landing pages, and funnels.
• Evaluate backend revenue data, attribution reports, and BI dashboards to guide campaign decisions.
• Work with analytics and technical teams to improve tracking accuracy and resolve performance issues.
• Identify new growth opportunities and recommend testing strategies.
• Share performance insights and explain campaign results, improvements, and future testing plans.
Requirements:
• Significant experience managing and scaling YouTube direct-response campaigns.
• Proven experience handling large advertising budgets while maintaining profitability.
• Strong expertise in Google Ads, YouTube Ads, and Demand Gen campaigns.
• Understanding of direct-response creative strategies and conversion-focused advertising.
• Experience working with VSLs, quiz funnels, and performance marketing models.
• Strong understanding of CPA, ROAS, CPC, CVR, attribution, and campaign analytics.
• Analytical mindset with strong problem-solving and decision-making skills.
• Proactive, commercially focused, and able to take ownership of campaign performance.
• Strong knowledge of:
• YouTube advertising and Google Ads campaign management.
• Performance marketing analytics and optimization.
• Direct-response funnels, creative testing, and conversion strategies.
Preferred Qualifications:
• Experience in health, fitness, supplements, information products, or similar direct-response industries.
• Familiarity with GTM, GA4, attribution platforms, or BI tools such as Sigma.
• Experience managing campaigns with daily spends of $50K+.
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