Product Manager Dubai UAE

Position: Product Manager

Date posted: 2019-05-20

Industry: Cosmetic

Employment type: Full Time

Experience: 3 to 4 year brand management, digital

Qualification: Master degree required

Salary: 15000 to 25000 AED

Location: Dubai, United Arab Emirates

Company: L’Oreal Middle East FZE

Description:

Collect and analyze consumer and market insights and competition strategies to make recommendations to management

Implement new launches, maintain growth in pillar products and animate core catalogue – Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences

Adapt communication material (imagery, digital, point of sale)

Mobilize and work with other departments (sales, logistic, education, etc.) and partner agencies to build broader business strategy; meet the deadlines – Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)

Manage PPP budget and ensure sales forecast accuracy

Effectively prepare clear messages for senior management.

Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand.

Implement the retail strategy working hand-in-hand with the retail and education team and ensure the proper implementation of retail materials (services, advice, etc.)

Make recommendations on media, implement media and promotion plans and ensure implementation of trade marketing plan.

Market & consumer insight

Identifies market drivers

Translates trends and consumer knowledge into meaningful insights

Brand development

Thinks brand strategy

Imagines disruptive products & services

Develops integrated campaigns that work

Integrates retail & shopper expertise

 

 

 

 

Leave a Reply

Your email address will not be published.