[Hiring] Social Media & Community Marketer REMOTE USA

Position: Social Media & Community Marketer (Remote)

Date Posted: September 19, 2025

Industry: Fintech / Web3 / Marketing

Employment Type: Full Time

Experience: 3+ years (including at least 2 years in crypto / blockchain / fintech)

Qualification: Bachelor’s degree (Digital marketing or SEO certification preferred)

Location: United States — REMOTE

Company: Reap

Description:

Why Reap?
Reap is a fast-growing fintech founded in Hong Kong in 2018, now operating with 250+ team members across seven countries in 2025. Our mission is to build a frictionless global financial ecosystem powered by stablecoins so everyone can participate in the global economy through technology. We operate with a collaborative, “win together” Silicon Valley mindset and value diversity across our team.

We Want You!
We’re seeking a sharp, creative web3 marketer who lives and breathes crypto culture—especially stablecoins and payments. You’ll own our social presence and community growth: spotting narratives early, moving quickly to align them with our story, and producing campaigns, threads and meme-driven content that cut through the noise. Experience managing a professional LinkedIn presence is also required.

Responsibilities:

• Global social strategy & execution — Partner with PR/Communications to define and implement social media strategy across X/Twitter, LinkedIn, Telegram, YouTube, Reddit and new web3 platforms.
• Trend-driven content creation — Produce and curate high-impact content (memes, threads, polls, short videos, AMAs, Spaces) that resonates with crypto-native and web2 fintech audiences.
• Community building & moderation — Grow communities, host calls, moderate discussions, and keep engagement positive and on-brand.
• Real-time narrative spotting — Monitor cultural moments, memes and trending narratives and quickly position Reap to be part of the conversation about stablecoins, blockchain and fintech.
• Cross-functional collaboration — Work closely with content, design and product teams to deliver cohesive campaigns and consistent messaging.
• Influencer & KOL engagement — Build relationships with influencers, KOLs and community leaders to amplify reach and credibility.
• Content calendar & cadence — Maintain publishing schedule for Twitter and LinkedIn that balances thought leadership, product news, market commentary and community content.
• Analytics & optimization — Track engagement, reach and sentiment; use data to refine strategy and grow channels.
• Voice of the community — Collect community feedback, escalate issues and ensure community insights inform product and marketing decisions.

Qualifications:

• Education: Bachelor’s degree (or equivalent experience). Digital marketing / SEO certifications are a plus.
• Experience: 3+ years in social, community or content marketing with at least 2 years focused on crypto, blockchain (L1/L2) or fintech.
• Communication: Outstanding written and verbal English (native or near-native).
• Culture fit: Deep familiarity with web3 culture—memes, narratives and community etiquette—and active participation in crypto communities (especially X and Telegram).
• Platform experience: Proven track record growing and managing Twitter/X accounts, Telegram communities and LinkedIn presence.
• Content agility: Able to create for multiple formats—LinkedIn long-form, Twitter threads, short-form video, newsletters.
• Analytical: Comfortable using metrics and dashboards to measure performance and shape strategy.
• Community activations: Experience running AMAs, Twitter Spaces, influencer partnerships and community campaigns.
• Technical comfort: Familiarity with stablecoins, DeFi concepts (staking, yield), token marketing and web3 payments; able to explain technical topics simply.
• Work style: Proactive, independent, execution-focused and comfortable in a fast-paced remote environment.
• Location preference: Preferably based in Hong Kong, Singapore or United States.
• Nice-to-haves: Additional languages, AI tools for content creation, or technical writing experience.

What We Offer:

• Opportunity to work with a talented team at a rapidly scaling fintech startup.
• Fully remote, flexible work arrangements.
• Inclusive, innovative culture that values collaboration, competition and fun.

Application note:
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