[Hiring] Marketing Manager Arena REMOTE USA
Position: Marketing Manager, Arena (Remote U.S.)
Date Posted: May 12, 2026
Industry: Artificial Intelligence / AI Security / Growth Marketing / Technology
Employment Type: Full Time
Experience: Proven experience in B2C marketing campaigns, growth marketing, or community-driven product marketing required
Qualification: Estimated Qualification like Bachelor Degree holder, Diploma/Degree/Certificate in Marketing, Business, Communications, or related field
Salary: $121,000 – $171,000
Location: United States REMOTE U.S.
Company: Gray Swan
Description:
Gray Swan is an AI security company focused on protecting organizations from emerging artificial intelligence threats. The company develops real-time threat detection systems, automated validation tools, and adaptive defense mechanisms designed for AI labs and enterprise environments. With strong industry traction, strategic partnerships, and a fast-growing team, Gray Swan operates in a high-ownership, mission-driven environment where employees contribute to impactful AI safety solutions from day one.
The company is currently hiring a Marketing Manager for its Arena platform, a competitive environment where global red-team specialists test frontier AI models, participate in security challenges, and help improve AI safety systems used by leading AI labs. This role focuses on driving user growth, engagement, and community activation across multiple marketing channels while shaping the Arena brand and expanding its global reach.
The ideal candidate will be a highly creative and analytical growth marketer who thrives in fast-paced environments, enjoys experimentation, and can independently manage campaigns, partnerships, and community engagement strategies. This role requires strong ownership, adaptability, and the ability to translate community insights into impactful marketing initiatives.
Key Responsibilities:
• Collaborate with the Arena product team to define growth targets and continuously optimize user acquisition strategies
• Design and execute multi-channel marketing experiments across 3–5 platforms, analyzing performance and scaling successful initiatives
• Develop and manage marketing campaigns aimed at increasing user registrations, engagement, and daily active users
• Track, analyze, and report performance metrics at both challenge and platform levels to optimize growth outcomes
• Manage influencer, affiliate, and partnership programs, ensuring measurable ROI and engagement impact
• Lead marketing efforts for Arena challenges, announcements, and promotional campaigns aligned with growth KPIs
• Build and maintain a strong consumer brand voice across marketing channels and community platforms
• Manage and grow engagement within Discord communities through activations, discussions, and programming
• Translate community feedback and insights into compelling marketing content and storytelling
• Plan and execute in-person hackathons, events, and activations to attract high-quality specialists and expand user base
• Manage campaign budgets efficiently to maximize participation and marketing performance
• Continuously test new tools, platforms, and growth strategies to improve marketing effectiveness
• Contribute to the broader mission of advancing AI safety through impactful marketing initiatives
Requirements:
• Proven track record of executing successful B2C marketing campaigns
• Strong experience in growth marketing, user acquisition, or community-led product marketing
• Ability to design, run, and scale creative marketing experiments
• Experience managing influencer or affiliate marketing programs
• Strong analytical skills with experience in conversion tracking and campaign optimization
• Excellent communication, storytelling, and organizational skills
• Ability to thrive in fast-paced, high-growth, and ambiguous environments
• Strong curiosity and adaptability in evolving digital marketing landscapes
Preferred (Bonus Skills):
• Experience marketing to developers, researchers, or security professionals
• Familiarity with AI, AI safety, or cybersecurity ecosystems
• Experience growing Discord communities and running influencer-led campaigns
• Strong understanding of performance marketing and ad optimization strategies
Disclaimer: The job details above are structured for clarity and based on publicly available content from recruiters/Company pages. All rights remain with the original source; names may be withheld for confidentiality. We are not involved in the hiring process.
