Digital Marketing Manager Dubai UAE

Position: Digital Marketing Manager

Date posted: 2022-04-12

Industry: hospitality

Employment type: Full Time

Experience: 3 to 5 year

Qualification: Bachelor’s Degree holder

Salary: AED 5000 to 10000

Location: Dubai, United Arab Emirates

Company: Confidential

Description:

Currently Hiring for Digital Marketing Manager for the leading 5 star Hotel

Job details-

• Own all digital channels including websites, email marketing campaigns and social media platforms, etc.
• Develop, manage and monitor overall strategic and tactical digital marketing plans and strategies to drive revenue performance and greater guest experiences for all businesses.
• Conceptualize, develop and execute strategy for paid media including SEM, PPC, social media ads and display retargeting.
• Manage social media marketing strategy, developing brand awareness, persona, generating inbound traffic and building online communities to improve guest experience, loyalty and retention.
• Create content and develop new concepts to build social media presence across key social networks including Facebook, Instagram and LinkedIn, etc.
• Monitor and analyses all social media activities to define effectiveness of past, present and future activities including demographics, reach and ROI.
• Drive email marketing and online membership programme to promote guest loyalty and to generate incremental revenue.
• Drive continuous improvements to the design, usability and content of the brand websites for the promotion and growth of the business.
• Take a holistic view of e-commerce and review the performance of related activities, analyzing results and proposing revisions to driver greater revenue.
• Develop strong creative commercial propositions and campaigns and market these through the various digital channels, monitor, analyses and evaluate their effectiveness.
• Conduct OTA audits to ensure information timeliness and accuracy.
• Generate regular reports on key performance metrics and analyses results of all digital marketing efforts.
• Keep abreast and identify new areas of digital marketing opportunities at all times.
• Perform any other duties and responsibilities that may be assigned.