CRM Specialist Dubai UAE
Position: CRM Specialist
Date posted: 2020-12-29
Industry: Hospitality
Employment type: Full Time
Experience: minimum 4 year
Qualification: Bachelor’s Degree holder
Salary: AED 5000 to 10000
Location: Dubai, United Arab Emirates
Company: Bounce
Description:
Our Marketing Team is looking for an experienced CRM Specialist in our Central Dubai Office! So if you’re energetic, passionate, and know your way around CRM systems,
Reporting To: Head of Marketing / CEOLOCATION:
Head Office –Dubai
Passionate and talented people leading the free-jumping revolution, delivering an awesome customer experience fueled the euphoric rush of flight! Bounce is a fast-paced and energetic environment full of smart people who make things happen. The company vision ensures an ongoing commitment to creating:
- A loved and respected international brand
- An awesome culture with exceptional people at every level
- A fresh and evolving multi-sensory experience
- Pumping venues across the world
- A safety record we’re proud of
- Disciplined and well-managed growth Our Values We have a powerful working culture that fuses passion, connectivity, accountability and evolution of the BOUNCE experience.
These are the BOUNCE values you can’t deliver the vibe unless you’re feeling it Jump around. Make someone’s day. Enjoy yourself
- We’re a team. We jump together and we’re building a revolution together Talk straight. Talk often. Stay tight. We need leadership at every level
- Take charge. Solve problems. Make it safe. Make people happy
- We want to be a loved regular haunt
- Encourage & inspire. Help evolve & vary the experience
- End to end ownership of the bounce& arena games crm solution.
- Plan and deliver crm strategy with a view of retaining existing customers, improving customer experience, increasing repeat visitation and growing qualified databases, regionally
- Segment and manage customer data for regions, venues, programs, offers etc. and set up appropriate funnels and campaigns within crm software that deliver results for the business
- Set up marketing automation and establish workflows for data capture, always ensuring data integrity.
- Delivery of all crm activities for the business to meet agreed kpis–including direct mail, sms marketing, mobile messaging, and loyalty program in line with marketing calendars for the brand.
- Leverage campaign results to run the planning and testing process to continuously drive increased customer interest, conversion, sales, ltv and profitability across segments and channels
- Customize and pull marketing reports from crm system on a weekly basis with analysis of trends, successes and learnings. set up live dashboards for campaigns
- Create campaign specific landing pages and web forms on website to support crm campaigns and capture data.
- A keen eye for detail to be able to identify issues and to deliver solutions for any crm issues that arise. Drive continuous improvement of all aspects the crm system. Website
- Ownership of shopify website (merchandise, memberships and multi visit passes), content and design and mechanics social media ·monitor trends in the market and via crm integration and share trends and insights skills and competencies
- Experience of working in a digital marketing team, ideally in the attractions/entertainment industry
- Experience of actively using and optimizing crm techniques including segmentation, campaign planning, implementation and evaluation
- Understanding of google analytics
- Good knowledge of html
- Experience of working with content and/or campaign management systems preferred
- Experience with a marketing automation tool (marketo, salesforce marketing cloud, eloqua, zohoor similar)
- Ability to manage multiple projects at the same time
- Arabic speaker preferable
- Advanced user of Microsoft office (excel, word, outlook etc.)
- Strong copywriting, design, segmentation, and testing skills in English and Arabic education & work experience
- Degree in marketing / business administration / it
- Minimum of 4 years of work experience in a similar role